Lunch & Learn Sales Enablement Tool
Lunch&Learn
Re-imagine Sales-Hosted Events
Help your sales team efficiently and effectively elevate customer relationships and uncover new sales opportunities
Sales-hosted Lunch & Learn events help salespeople build stronger customer relationships.
- Positions the salesperson as a high-value customer resource in their territory.
- Helps salespeople get quality facetime with key decision-makers and influencers who might otherwise not be accessible, especially during the “research” phase early in the buying cycle.
- Creates an ideal setting to proactively qualify leads and uncover potential new sales opportunities.
Amplify the reach of your message across all territories
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When your direct and channel salespeople are equipped to present their own Lunch & Learn events, you amplify the reach of your message across all territories.
Our Lunch&Learn kit includes step-by-step, turnkey workflows that enable sales teams to easily create door-opening customer events to kick-start customer interactions.
- A framework to methodize your pre-packaged presentation materials and ensure consistent messaging across all sales territories.
- A simple interface that makes it easy for your sales team to exploit the effectiveness of hosting targeted customer events.
- Complete transparency and KPIs to continuously improve prospect engagement and elevate customer relationships across all sales channels.
Lunch&Learn: Sales Enablement Tool
CASE STUDY
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THE CHALLENGE
This Fortune 100 manufacturer wanted to make it easy for direct sales and distributors to get quality facetime with prospects and they wanted metrics to evaluate success.
RESULTS
- Developed 9 Lunch & Learn educational events
- 37 salespeople, including 21 distributors, hosted 95 Lunch & Learn events across the United States.
- 275 (48%) of the 571 invitees attended an event
- 136 attendees earned Continuing Education Unit (CEU) credits for attending a Lunch & Learn